here's the city of grand rapids, michigan, united states of america..
.. and here's the story:
in january, newsweek magazine published (allegedly copy-pasted from mainstreet.com) a top 10 of the "dying cities" in the u.s., and #10 in that top (in which one could find new orleans, pittsburgh, cleveland and detroit, "put your hands up for detroit") was the city of grand rapids, michigan.
now, the good people of grand rapids were not particularly happy with this unwanted fame, so they did this:
some warm figures: 5,000 people willingly took part in this clip, which was filmed in one day. the entire thing costed $40,000 (that's forty thousand dollars, a decent brand new car, less than a studio flat in bucharest), with the money coming from 28 sponsors, labeled "platinum", "gold", "silver" and "bronze". the entire shindig was put together by these guys: http://www.statuscreative.com/home.
This video was created as an official response to the Newsweek article calling Grand Rapids a "dying city." We disagreed strongly, and wanted to create a video that encompasses the passion and energy we all feel is growing exponentially, in this great city. We felt Don McLean's "American Pie," a song about death, was in the end, triumphant and filled to the brim with life and hope. - Rob Bliss, Director & Executive Producer
long story short: stars and stripes, music, cowboy hats, guitars, suits, marching bands, weddings, dresses, skin colours, cheerleaders, bridges, unity.. if you want to know about the spirit - the damn spirit! - of the united states of america, here it is, every last bit of it, in this viral for grand rapids, michigan.
.. and here's the story:
in january, newsweek magazine published (allegedly copy-pasted from mainstreet.com) a top 10 of the "dying cities" in the u.s., and #10 in that top (in which one could find new orleans, pittsburgh, cleveland and detroit, "put your hands up for detroit") was the city of grand rapids, michigan.
now, the good people of grand rapids were not particularly happy with this unwanted fame, so they did this:
some warm figures: 5,000 people willingly took part in this clip, which was filmed in one day. the entire thing costed $40,000 (that's forty thousand dollars, a decent brand new car, less than a studio flat in bucharest), with the money coming from 28 sponsors, labeled "platinum", "gold", "silver" and "bronze". the entire shindig was put together by these guys: http://www.statuscreative.com/home.
This video was created as an official response to the Newsweek article calling Grand Rapids a "dying city." We disagreed strongly, and wanted to create a video that encompasses the passion and energy we all feel is growing exponentially, in this great city. We felt Don McLean's "American Pie," a song about death, was in the end, triumphant and filled to the brim with life and hope. - Rob Bliss, Director & Executive Producer
long story short: stars and stripes, music, cowboy hats, guitars, suits, marching bands, weddings, dresses, skin colours, cheerleaders, bridges, unity.. if you want to know about the spirit - the damn spirit! - of the united states of america, here it is, every last bit of it, in this viral for grand rapids, michigan.
